Peacock Tourism Marketing

Did you know…

• Almost 10 million Australians visit a social media site each month (March 2010 Voyeur).
• Facebook users spend an average of 55 minutes on the site per day
• 73% of bloggers also use Twitter

How many of these social media networkers are your potential customers and guests?
More than you think.
Australia-based Peacock Online Partners (POP) provides services to smaller tourism operators who want to make the most of online technology – especially in reaching niche markets like

• gay travel
• regional tourism and
• blossoming travel destinations

The tools and knowledge to make your digital marketing program a success story.

• Sage advice and good-value-for money.
• Lateral Thinking and creative solutions.
• Plain language and roll up our sleeves consulting.
• Tips on how you can implement your online strategy quickly and cost effectively.
• Ready help when you take over the reins.

Spreading the word about your name

What are some tools that create conversations and help turn a casual customer into an evangelist.

Besides responding personally to their comments on your fan page and following them on their blogs, we’re talking about lateral thinking – something outside the box.

Here are 3 simple, easy ideas that won’t cost much, either.

1.  amazing welcome kits for new customers (emailed)

2.  cool demos fans can share with friends (burn a CD)

3.  simple hand-out that make it easy to introduce you (attach a PDF or digital postcard)

For dee-tails on these tactics, consult with Dee at Peacock Tourism Marketing, specializing in digital media strategies and customer interactions.