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Social Networking Advice: What to do: Commit
24 February
The rules of effective marketing are the same for personal networking and social media networking.
My two rules for Blogger/Facebook/Twitter/You Tube/Linked In channels are:
1. Host a big event. Make it an event that supercharges your fans’ enthusiasm and gives them something to talk about.
2. Share exclusive content. Give your fans a sneak peek, an early sample, or access to private updates to help make them feel like a real group of insiders.
Commit. There are thousands of new Facebook groups and fan pages started every day. To stand out, you’ve got to earn new fans and repeat visitors with great content regularly.
What to do:
1. Host a big event. Make it an event that supercharges your fans’ enthusiasm and gives them something to talk about.
2. Share exclusive content. Give your fans a sneak peek, an early sample, or access to private updates to help make them feel like a real group of insiders.
Commit. There are thousands of new Facebook groups and fan pages started every day. To stand out, you’ve got to earn new fans and repeat visitors with great content regularly.
